• Work
  • About

MARK BENSEMAN

  • Work
  • About
Colorsteel_BEST_Large-Brand1.jpg NEW_Work-1.jpg 15_Green is good event_CROP.png Nutiani Case Study_Best Awards_A3_2.jpg HL_BEST23_ONE_COL_5.jpg Hula_AFP_LargeBrand_01.jpg

ABOUT ME

Mark Benseman.
Contact Details: mark.benseman@gmail.com

CURRENT POSITION:
Creative Director:
Hula, Auckland.

August 2020 to present.

I am an experienced creative leader whose work helps organisations navigate their way through strategy, branding, culture and experience. I work with a talented team creating a culture of trust, momentum and high creative standards. Culture and creativity are a big focus, brought together to enable an environment that induces new ideas, unexpected outcomes, and an enjoyable journey along the way.

I bring a strong ability to move between the big picture and the detail, simplifying complex challenges into clear, compelling creative. With strong design fundamentals and a hands-on approach, I know when to lead, when to challenge and when to get into the work.

With extensive B2B and corporate experience, I have developed compelling brand positions for large, complex and global organisations—translating business strategy into differentiated propositions that resonate with customers, employees and stakeholders. I’m also a restless thinker, always looking for smarter ways of working, stronger creative systems and opportunities to help people and ideas thrive.


PREVIOUS EXPERIENCE:

DESIGN DIRECTOR:
Designworks (Auckland).
November 2011 to August 2020.

DESIGN DIRECTOR:
Brian R Richards (Richards Partners).
March 2006 to October 2011.

DESIGN DIRECTOR:
Communication Arts (Auckland, New Zealand).
July 2003 to November 2005.

SENIOR DESIGN LEAD:
EKH Design (Sydney, Australia).
July 2001 to October 2002.

DESIGN DIRECTOR:
Saunders Design (Sydney, Australia).
August 1998 to July 2000.

SENIOR DESIGNER:
Red Star Design (Sydney, Australia).
November 1996 to June 1998.

SENIOR DESIGNER:
Designworks (Sydney, Australia).
January 1996 to November 1996.

DESIGNER:
Designworks (Auckland, New Zealand).
September 1993 to December 1995.

 

EDUCATION:
Graphic Design Diploma, Auckland Institute of Technology, University Entrance, Edgewater College.

SOFTWARE KNOWLEDGE:
Highly proficient in Adobe InDesign, Adobe Illustrator and Adobe Photoshop. I also have a good level of expertise using Ai tools including: Google Gemini; Runway and of course ChatGPT. Working knowledge Adobe Acrobat, Keynote and MS PowerPoint. I also have a passion and interest for motion and film and have good experience art directing and project managing motion and film-based projects.

 

Based in Auckland, New Zealand.

All images on this site are used with permission and should not be copied or re-used without permission from Mark Benseman.