An Event Brand to commemorate the occasion of over 200 games of 1st XV rugby played between Auckland Grammar School and King’s College.

The idea that drove the design was Rivalry. The schools are 'bonded by rivalry' and the brand celebrates the shared history and intense rivalry of these two schools. The brand was developed specifically for the commemorative evening and included a limited edition book that was available on the night.

Developed at Designworks.
Design direction, design development, art direction, project management.