New Work for NZMP that showcases their butter range. New Zealand butter is a premium dairy product with unique attributes and benefits. But these advantages were not well known among NZMP's customer base. 

We developed a 'myth-busting' document with a bold cover and beautiful imagery to position NZMP butter as the best choice for dairy manufacturers.

Developed at Designworks.
Design direction, design development, art direction, project management.